For companies, not individuals

Incentive Travel That Actually Moves People

A closed-group supercar driving programme, built around your company, your winners, and your budget. The same two cinematic routes we run publicly — Porsche Europe and the Monaco Supercars Rally — produced exclusively for your group, on your dates.

Talk to us about your group →

Why it works

Built for reward, not for a brochure.

Incentive travel only works if people remember it. Twenty years in, this is the part of the business we built first — bringing institutional clients and closed groups on the road, with individual travellers filling the seats around them.

01

One guide, one point of contact

Niro Sharon designs and runs the programme personally — from the first call with your HR or marketing team to the airport drop-off. No call centre, no subcontracted local guide you've never spoken to.

02

Exclusive, closed-group departures

Your convoy, your dates. No mixing with public departures. Group size, car mix, and route pacing are set around your headcount and your winners' driving experience.

03

Two proven formats to start from

Porsche 911 through the Alps, or Ferrari/Lamborghini/McLaren/Bentley through Monaco — both already run dozens of times for public departures. We adapt the format to your group rather than building from a blank page.

04

Everything on the ground, handled

5★ hotels, daily breakfast and dinner, fuel, tolls, parking, insurance, a helicopter or VIP nightlife slot — priced once, invoiced once. Flights are the only thing we don't book for you.

Typical programmes

Who this is for

Trusted by

Two decades. Hundreds of groups.

Coca-Cola, Tara, Sirius Electronics, Harel, Migdal, Ackerstein, Samsung Air Conditioning — and many more — have brought their executive teams, leadership groups and incentive winners on Pure Adrenalin productions across Europe.

For closed-group productions, write to office@pure-adrenalin.com or call 03-52-52-526.

How it works

From first call to airport drop-off

  1. 01

    Brief

    Tell us headcount, budget range, dates window, and what the trip needs to achieve. 20–30 minutes is usually enough.

  2. 02

    Proposal

    We come back with a route (Alps or Monaco, or a custom variant), car mix, hotel tier, and one all-in price per person.

  3. 03

    Lock the dates

    Cars, hotels and experiences are reserved exclusively for your group — nothing shared with public departures.

  4. 04

    Fly in, drive

    Your group flies in business class or by private jet; we handle every ground service from arrival to departure.

Frequently asked questions

What’s the minimum group size for a private corporate programme?

There’s no fixed public minimum — unlike our open departures, a private programme is built around your headcount, whether that’s a dozen people or a full bus of dealers or clients.

Can you customize the route and dates?

Yes. We start from the Porsche Europe or Monaco Supercars Rally format and adapt route pacing, car mix and hotel tier to your group and your dates — departures are exclusive to your company, not shared with public groups.

Do you handle flights for our group?

No — flights are the one thing we don’t book. Most corporate groups fly business class or charter a private jet; we design the ground programme around your arrival and departure times.

How far ahead should we plan a corporate incentive trip?

As early as possible once you have a budget range and a target quarter — cars, hotels and experiences are reserved exclusively for your dates, and popular months fill up the same way our public departures do.

What’s included in the price?

The cars, 5-star half-board hotels, fuel, tolls, parking, insurance, and a helicopter or VIP nightlife slot — priced once per person and invoiced once to the company.

Reserve

Inquire about a Corporate Incentive Programme

Tell us what you have in mind. Niro will reach out within 24 hours with concrete dates and a personal plan.